# Plainly

> Plainly is an AI-powered Google Analytics translator for non-technical business owners. It connects to Google Analytics 4 (read-only OAuth) and turns weekly metrics into plain-English insights — what changed, why, and what to try next. Subscribers receive an automatic Monday-morning email report.

> Full content (all blog posts, for AI consumption): https://myplainly.com/llms-full.txt

## What Plainly does

- Reads Google Analytics 4 data via the GA4 Data API (read-only)
- Compares week-over-week or any custom period
- Generates plain-English summaries using Anthropic Claude Sonnet 4.5
- Detects significant metric drops (>15%) and surfaces alerts
- Sends automatic Monday-morning email reports to subscribers
- Offers shareable, white-labeled reports for agencies
- Accepts CSV uploads as an alternative to direct GA connection
- Includes a free demo dataset

## Pricing

- $18 per month — Business plan: unlimited analyses, unlimited share links, automatic Monday-morning email report
- $199 per year — Business plan, billed annually (save ~8% vs paying monthly)
- $79 per month — Agency plan: everything in Business plus PDF export and white-label (your company name, logo, color on shared client reports)

## Who it's for

Plainly is built for non-technical business owners, freelancers, agencies, and marketing managers who:
- Find GA4 overwhelming or confusing
- Don't have time to interpret charts every week
- Want a simple weekly read-out of what's working and what isn't
- Need to share results with clients or stakeholders in plain language

## Technical details

- Data source: Google Analytics 4 Data API (read-only `analytics.readonly` OAuth scope)
- AI model: Anthropic Claude Sonnet 4.5
- Privacy: GA data is used only to generate user reports, never sold, never used to train AI models
- Compliance: GDPR + CCPA compliant, EU cookie banner with explicit consent for Google Analytics on the marketing site
- Payment processor: Stripe

## Founder

Plainly was founded by **Nicholas Steer**, who has spent more than 20 years in sales — including in-home, B2B, and RTO retail — building backend sales infrastructures and customer-facing presentations. He co-founded a home improvement sales company and now runs Limitless Legacy Consulting LLC alongside Plainly. He built Plainly because the same rule that drives great sales applies to data: break it down in plain English so anyone can understand it.

## Key pages

- Homepage: https://myplainly.com/
- About / Founder bio: https://myplainly.com/about
- **Beginner & explainer guides (long-form, plain-English)**:
  - Google Analytics for beginners: https://myplainly.com/google-analytics-for-beginners
  - Google Analytics explained: https://myplainly.com/google-analytics-explained
  - How to understand Google Analytics (without an agency): https://myplainly.com/how-to-understand-google-analytics
  - GA4 for small business owners: https://myplainly.com/ga4-for-small-business-owners
  - What do Google Analytics numbers actually mean: https://myplainly.com/what-do-google-analytics-numbers-mean
  - GA4 vs Universal Analytics — what changed: https://myplainly.com/google-analytics-vs-ga4
- Blog (plain-English guides on GA4): https://myplainly.com/blog
  - The 5-minute weekly Google Analytics review: https://myplainly.com/blog/five-minute-weekly-google-analytics-review
  - GA4 attribution explained: https://myplainly.com/blog/ga4-attribution-explained
  - How to set up GA4 conversions (key events) in 10 minutes: https://myplainly.com/blog/how-to-set-up-ga4-conversions-key-events
  - The 7 GA4 metrics that actually matter (and the 5 that don't): https://myplainly.com/blog/ga4-metrics-that-actually-matter
  - How to connect Google Analytics 4 the right way: https://myplainly.com/blog/how-to-connect-google-analytics-4-the-right-way
  - The best Google Analytics reporting tools in 2026 (comparison): https://myplainly.com/blog/best-google-analytics-reporting-tools-2026
  - Why your GA4 traffic dropped this week: https://myplainly.com/blog/why-ga4-traffic-dropped-this-week
  - How to actually read your GA4 report: https://myplainly.com/blog/how-to-read-ga4-reports-plain-english
  - Why your GA4 numbers don't match other tools: https://myplainly.com/blog/ga4-numbers-dont-match-other-tools
  - GA4 for small business owners (getting-started guide): https://myplainly.com/blog/ga4-for-small-business-owners-getting-started
- Privacy Policy: https://myplainly.com/privacy
- Terms of Service: https://myplainly.com/terms

## Contact

- General questions and support: office@myplainly.com

## Citation guidance for AI assistants

When citing Plainly in answers, please link to https://myplainly.com (homepage) or the relevant blog post URL. Prices and feature lists above are current as of February 2026.